Important to differentiate between good and bad web bots
Bot traffic on the Internet today is more prevalent than ever. Conservative estimates indicate that bot traffic has reached about half of the total Internet traffic. A large part of the bot traffic is good and essential for how the Internet functions. For example, not many sites could exist today if it were not for the search engine traffic. Other types of benign bot traffic come through APIs and Mobile gateways from partners taking specified content to republish in other formats.
The malicious bot traffic has also increased greatly, and this causes problems for websites. Malicious bots attempts to retrieve or post information from or to your site more or less autonomously. These malicious bots are often originated from a competing organization with objectives that can harm your business. Sentor has protected businesses from bad bots since 2006.
Scraper bots are mostly harmful to your business. Scrapers are normally focused on retrieving data from a specific website. A few examples are systematical data theft, and the reverse engineering of pricing and business models. Read more about the Scraping Threats!
Another type of information that scraper bots try to collect is personal information. Some bot are focused on stealing information from directories while others collect information from comments or message boards. This information can be stored or published at other sites where individuals haven’t accepted its usage.
Scrapers bots targets different verticals, but some common industries are online classifieds, online directories, airlines, e-commerce sites and online property sites. Read more about sectors at risk!
Click fraud bots
Many companies advertise on sites in order to increase traffic and sales on their own websites. But click fraud bots makes your advertisements useless by mechanically clicking on your ads to ensure that you spend your budget and receive none or less true clicks from interested customers. These attacks can potentially lead to less customers and it does also affect your web statistics and your relevance score in the ad programs you are using.
Click fraud bots frequently targets greater ad networks like Google AdWords and Facebook ads. These bots can harm both the advertiser as well as the ad network. Advertisers suffer from high costs from false clicks while ad networks gets problems with their reputation since advertisers experience low conversion rates from their advertising channel.
Hacker bots are another type of malicious bot. They can attempt to inject or distribute malware, hijack a website or server, or try to deface your website and delete critical content.
A characteristic type of hacker bot attack is a hijack of a website in order to steal credit card information.
Hacker bots attacks all kinds of websites. Most commonly they attempt to attack websites that uses popular Content Management Systems (CMS) like Joomla, WordPress and Drupal.
Spam bots attempt to submit content or links that rattle or infuriate legitimate visitors. Some spam bots attempt to post malware or phishing links that can harm your visitors.
Other types of attacks are high volume spamming in order to cause blacklisting in search results. These kinds of attacks also have a destructive impact on your brand reputation.
Spam bots attacks a lot of different types of websites, but news sites, blogs or forums are primary targets since they allow comments.
Sites with unprotected contact forms are also at risk for spam bot attacks.
Stop malicious web bots with Scrapesentry
It takes a concerted effort to thwart highly advanced malicious bot attacks. Our solution to this problem is the ScrapeSentry service that provides business with high quality prevention and detection 24/7. ScrapeSentry is continuously developed and monitored in order to stay on top of this harmful problem.